Head of Product Marketing

The Role:

·         Help create the right product messaging so prospects and customers understand the value of our platform and its associated benefits

·         Build and execute plans and activity to drive acquisition and product adoption, and reduce churn

·         Manage all marketing aspects of product launches and feature releases

·         Work closely with the Product team to help turn customer feedback into features that users will love

·         Analyse customer usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and data analysis

·         Create compelling content including website copy, video, sales assets, webinars, comparisons and much more

·         Communicate the vision and value of new products to the sales team and develop sales tools that facilitate the selling process

·         Own competitor monitoring and actively research competitor propositions and activity to ensure we retain our edge in the market

·         Work collaboratively using research, data and feedback to help define new features and products that grow our business

 The Company:

·         Named one of the UK’s top 20 cyber scale-ups by Tech Nation

·         Growing 100% YOY

·         Doubled both revenue and employee headcount in last 12 months

·         Strong funding from PE firm Cow Corner Investments

·         The company operates in two of the world’s fastest growing exciting markets; cyber & information security, and cloud-based software services

 The Ideal Candidate:

·         3-5 years Product Marketing experience in B2B SaaS including positioning, personas, launches and campaigns

·         Strong creative and communication skills

·         HubSpot experience would be a benefit

·         Ability to research and gather data and insights from a variety of sources

·         Lots of energy and the drive to get things done

·         Able to spot and capitalise on opportunities in a fast-moving environment

·         Ability to embrace and adapt to change

·         Exceptional attention to detail

·         Positive, collaborative team player who enjoys a challenge and thrives in an upbeat, friendly, fast-moving environment

 What You’ll Get:

Salary of up to £75,000 plus 20% bonus

Quarterly bonus plan

20 days holiday (plus Bank Holidays) increasing to 26 over time

Opportunity for share options in future

Pension contributions

 

Job code: 46885

Location United Kingdom
Job Type Permanent
Salary Salary of up to £75,000 plus 20% bonus
Reference 46885

The Role:

·         Help create the right product messaging so prospects and customers understand the value of our platform and its associated benefits

·         Build and execute plans and activity to drive acquisition and product adoption, and reduce churn

·         Manage all marketing aspects of product launches and feature releases

·         Work closely with the Product team to help turn customer feedback into features that users will love

·         Analyse customer usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and data analysis

·         Create compelling content including website copy, video, sales assets, webinars, comparisons and much more

·         Communicate the vision and value of new products to the sales team and develop sales tools that facilitate the selling process

·         Own competitor monitoring and actively research competitor propositions and activity to ensure we retain our edge in the market

·         Work collaboratively using research, data and feedback to help define new features and products that grow our business

 The Company:

·         Named one of the UK’s top 20 cyber scale-ups by Tech Nation

·         Growing 100% YOY

·         Doubled both revenue and employee headcount in last 12 months

·         Strong funding from PE firm Cow Corner Investments

·         The company operates in two of the world’s fastest growing exciting markets; cyber & information security, and cloud-based software services

 The Ideal Candidate:

·         3-5 years Product Marketing experience in B2B SaaS including positioning, personas, launches and campaigns

·         Strong creative and communication skills

·         HubSpot experience would be a benefit

·         Ability to research and gather data and insights from a variety of sources

·         Lots of energy and the drive to get things done

·         Able to spot and capitalise on opportunities in a fast-moving environment

·         Ability to embrace and adapt to change

·         Exceptional attention to detail

·         Positive, collaborative team player who enjoys a challenge and thrives in an upbeat, friendly, fast-moving environment

 What You’ll Get:

Salary of up to £75,000 plus 20% bonus

Quarterly bonus plan

20 days holiday (plus Bank Holidays) increasing to 26 over time

Opportunity for share options in future

Pension contributions

 

Job code: 46885